I love article marketing because the only thing you waste is your own time IF you fail. Unlike PPC marketing, article marketing is doing everything the “old fashioned” way. S.E.O…. Pay Per Click is guaranteed traffic depending on the keywords you might get no traffic or high volume traffic. Usually high volume traffic gets you so much hits but you pay for it. The higher you pay the more traffic gets driven to your web site and/or landing page. For article marketing only one thing counts. “Organic Traffic”. hmm..remind me to add this to the affiliate dictionary. Organic Traffic is traffic is known as “unpaid listings” in a search engine or in a directory of some sort. The difference between organic traffic and paid traffic is the amount of money you spend. Simply, organic traffic is FREE but takes days to weeks and months! to rank #1. Pay Per Click Traffic gets you #1 spot but you pay for it. Some keywords can go up to $5-$10 with a low quality score.
Anyways, we use we article marketing to promote offers that is usually an ebook. There is an ebook for over thousands of things from weight loss, how to ( insert problem), cookbooks, etc. So pretty much this is flexible and writing an article wouldn’t be so tough when you pick your favorite niche to produce. So should we start? Here is the beginning of article marketing.
Step 1 : First of all sign up for ClickBank. This is the most popular place for promotion of ebooks. Search the web site for any niche you wish. Clickbank is some what challenging to understand its many properties such as gravity and last sale, etc. I will go over this when I write about how to use clickbank in a later post right now I do not want to overload you with information. You need to create a hoplink. Don’t know how? click here http://www.clickbank.com/hoplink_faq.html. Do not be afraid of having no web site because clickbank does NOT call you or approve you. Everyone is approved.
Step 2: Sign up for ezinearticles.com. This is where you will write up and BS your articles. Once you are signed up search your niche and see how many people posted articles. If your niche comes up to be <10,000 you can dominate it easily. If its in the triple digits as 100,000, then its a bit harder to gain. I think ezine lets you add 2 links to the article. This is used to make the traffic click on your link. Ezine does NOT accept direct linking so you will need to set up a web page. If you can write about 1 article a day then you should be good for that niche. In the beginning it takes about a week for them to actually approve your article. YES you will have to be patient. Make sure it fits an article criteria. So now you have an OFFER and a place where traffic accumulates.
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Step 3: Go make an account on blogspot or wordpress.com if you don’t have a domain + hosting. Now write like a continuation on your article that is very general so you can use it over and over again since all your articles will link to that exact same web site. Now the link to the offer will be somewhere on that page usually at the top of the end or both of the written mini article. Once you have that up check your hoplink if it works and try to hide it by using a hyperlink text. There is another way to hide it completely but for now this know this basic. Sometimes people steal your sales by putting in their own hoplink to replace with theirs.
Step 4 : Now your job is to create more and more articles to populate the niche. This will give your article higher rankings on google and more hits. In this type of marketing, the more the hits the more you earn money. Conversion rates are VERY low but your high volume assuming you have over 100 articles will compensate for that. That is one reason why you would not want to PPC an Ebook because after 20 – 50
+ hits you will lose money and no one will buy your ebook.
There are more ways to promote the article but for now good luck and be creative! If you need to learn anything from the minor details like hiding a hoplink just google it! However in the future I’m going to go over everything you should do. The only thing i won’t tell you is my niche !
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